Imposter syndrome affects every small business owner at some point throughout the development of their business. It is a natural byproduct of growing and expanding into new areas. Doing things a different way or adding new dimensions into your business altogether is unfamiliar, and it is easy to get overwhelmed with unfamiliar territory. But, it is important to make sure you do not let uncertainty or self-doubt cloud your vision or expectations for your business so that you can continue to move forward.

What is Imposter Syndrome?

Imposter syndrome is a feeling of doubt that can result in people feeling as though they do not have the expertise to be in their position. From a business perspective, imposter syndrome can present itself in a number of ways, including lack of company growth, or individuals doubting themselves and their abilities during presentations or meetings to the point where they feel as though they are underqualified. Some people even report that they feel as though someone else may be better suited to run the business.

The reality is that almost every business owner feels the effects of imposter syndrome at some point as the company is growing. Learning the ropes of first starting out is difficult and intricate, and many people start to feel as though they are not up to the challenge or do not know enough to get the idea off the ground. More established business owners may feel intimidated by expanding into new areas and begin to doubt their abilities. Finding ways to cope with these feelings is key, so as to continue growth and allow your business to reach its full potential.

Coping with Imposter Syndrome

In some ways, imposter syndrome is a good sign, because it means that you are challenging yourself and your business to take on new goals and tasks which will ultimately help you and the business grow. While a healthy amount of imposter syndrome is normal and expected, you will want to make sure your doubt and uncertainty does not impact your business negatively by allowing these doubts to restrict your opportunities. The first step to coping with imposter syndrome is recognizing that you are feeling it, and then to understand that it is a natural aspect of owning a successful, expanding business. It is advisable to pinpoint exactly what is making you feel uncertain or doubtful. Then, you can consult with a trusted friend or colleague, or do some extra research to ground yourself further in any unfamiliar topics. You are not always going to have all the answers, but it is important to trust in yourself and your resourcefulness for when you do not know how to move forward or are unsure of the decisions you have made.

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