Attracting viewers can be the most challenging part of the blog writing and publishing process, but there are many different techniques you can use to promote your blog posts. You can use everything from newsletters to social media platforms to spread your blog posts far and wide. Here are some of our favorite ways to get more eyes on your content.
Make Coordinating Visuals to Promote Your Blog Posts
Posts with images perform better than those without them. Additionally, studies show that people remember 65% of visual content compared to only 10% of written content, so having coordinated visual content is one way to funnel people to your blog post. For example, we could take one of the tips in this blog post and create a colorful graphic showcasing it. Then, in the caption for the photo, we would link to this post.
Share on Social Media
Taking a few minutes to promote your blog posts on social media is an easy way to get a few clicks and share your information with your followers. Depending on what platforms you are on, the right type of sharing may differ for you. For example, swipe-up links are better suited to Instagram than pasting a link in the description of an image post.
Repurpose the Content
When you’ve got great content, why should you only share it once? Repurposing content is an easy way to promote your blog posts months or years after they were initially posted. A single post can be used in many different ways, including:
- YouTube videos
- TikTok videos
- Instagram reels
- Podcast episodes
- Instagram posts
- Facebook posts
- LinkedIn posts
- And more!
We can help you diversify your social media presence and create eye-catching posts that spread the word about everything your business is up to.
Promote Your Blog Posts with Because You’re Busy Co.
At Because You’re Busy Co, we offer a comprehensive range of services that can help boost your business, including making it easy to write and promote your blog posts. We have worked with hundreds of businesses interested upping their blog game. If you’re ready to start transforming your blogs or curious about our other services, visit us online or call us today at (410) 324-3934.