As a consumer on Facebook, you see ads all the time— but what determines which ads get aired? The platform has rules to make sure ads meet their standards, and they’re strictly enforced. You may find your Facebook ad was rejected and not understand why— but...
There are benefits to using each of the major social media platforms in 2021, but Facebook is among the top choices for businesses looking to grow their audience through paid advertisements. With a user base of over 2.7 billion people, around 60% of all social media...
Boosting Facebook posts and pages allows companies to better reach their specific target audiences. Is your business a real estate agency, trying to get more visibility in the Baltimore area, for example? If so, you could boost your Facebook page, or a post about a...
Some business owners are calling it Facebook Armageddon. Others are calling it a much-needed overhaul of how Facebook presents content to users throughout the world. What are we calling it? Time to adjust how your business is communicating with your customers. What Is...
Social shares are the bread and butter of boosting engagement, reaching new potential customers and meeting your business goals. If you are a small business, breaking into the world of social media can be intimidating. However, finding success with social shares is...
Boosting your small business revenue and brand recognition is critical to your success, but it’s impossible to do those things without effective small business marketing. Whether you’re a small mom-and-pop shop looking to move your advertising online or a start-up...
