Jan 20, 2022 | Employees, Entrepreneurs
As we approach the two-year mark of the COVID-19 pandemic, more and more businesses are asking employees to return to the office. This is understandably causing anxiety in many workers who have not only adjusted to the remote working model, but come to strongly prefer...
Jan 5, 2022 | Employees, Entrepreneurs
A New World, A New Workforce Employee retention has become a term that sparks panic for many business owners, as they struggle to bring their employee numbers back up to pre-pandemic levels. But the so-called Great Resignation isn’t the baffling puzzle many news...
May 20, 2021 | Employees, Entrepreneurs
Many businesses are finally returning to the office as employees are vaccinated or comfortable with working in person again. It’s critical to be sensitive during this transitional period, and it’s a good idea to plan ahead for your first day back at the office. How...
Sep 25, 2019 | Branding, Communication, Entrepreneurs, Small Biz
As the CEO of a small or start-up business, it’s crucial that you build an image for your company that will allow it to keep growing. Public relations (PR) affects how people look at your business, how people will work for your business and can even drive up sales...
Aug 8, 2018 | Branding, Entrepreneurs, Management, Marketing
Employer branding is a hot topic in the recruiting world right now, as the importance of maintaining a quality brand to attract both customers and employees becomes clearer. However, there are still many businesses holding onto antiquated ideas about employer...
Aug 1, 2018 | Employees, Entrepreneurs, Small Biz
No matter how big or small their role, your employees are the backbone of your business. They are not only your most valuable resource, but your most expensive one (and there is a difference). That makes them your biggest investment altogether. Great leaders...