It’s only natural to think about acquiring new customers when brainstorming ways to increase sales. Customer acquisition equals revenue growth, right? This is true, but many businesses are missing out one key detail here. If you spend too much time and energy...
If you have mastered the art of attracting new customers to your small business the next step is to convince them to keep coming back. Despite its importance, retention is often overlooked in favor of acquisition. That said, for easier business growth and more...
So you’ve developed a great idea for a new product or service, you’ve begun creating a business plan, now what? Every year, new businesses across the world are started, but only so many survive. While the reasons for failure are numerous and varied, some are due too...
Attracting new customers is a critical part of any business, but it can seem like a daunting challenge. Fortunately, there are plenty of ways to help new customers learn about your business, and these four tips can help you get off to a great start, Incentivize...
The idea of turning a small business into the next Fortune 500 corporation is certainly inviting, but exponential growth isn’t always the best thing for businesses trying to carve out a space in their market. In many cases, entrepreneurs benefit from maintaining their...
The busy day to day schedule of an entrepreneur can easily make us forget that it’s important to stay on top of the latest tactics and trends in the industry. One of the easiest ways to stay plugged in is to find some podcasts that grapple with questions and...