Feb 19, 2020 | Marketing Trends, Millennials, Small Biz
Millennials currently make up 25% of the United States population. If your business has not taken steps to tailor its marketing to millennials, you could be missing out on a lot of attention and new customer acquisitions. Use these tips to ensure you have millennials...
Sep 25, 2019 | Branding, Communication, Entrepreneurs, Small Biz
As the CEO of a small or start-up business, it’s crucial that you build an image for your company that will allow it to keep growing. Public relations (PR) affects how people look at your business, how people will work for your business and can even drive up sales...
Jan 16, 2019 | Small Biz, Websites
Your website isn’t just your online phone book listing. Instead, it’s also an opportunity for valuable connection with customers that encourages them to take the next step—contacting you for more information or making a purchase. Visitors to websites decide whether or...
Aug 1, 2018 | Employees, Entrepreneurs, Small Biz
No matter how big or small their role, your employees are the backbone of your business. They are not only your most valuable resource, but your most expensive one (and there is a difference). That makes them your biggest investment altogether. Great leaders...
Jul 18, 2018 | Responsive Website Design, Small Biz, Target Marketing, Websites
There are many reasons to have a website—advertising your business hours, showing off your new menu and displaying the most recent projects you’ve tackled. One of the most practical reasons to have a website is to get new leads. If your website is not optimized for...