Jan 16, 2019 | Small Biz, Websites
Your website isn’t just your online phone book listing. Instead, it’s also an opportunity for valuable connection with customers that encourages them to take the next step—contacting you for more information or making a purchase. Visitors to websites decide whether or...
Aug 1, 2018 | Employees, Entrepreneurs, Small Biz
No matter how big or small their role, your employees are the backbone of your business. They are not only your most valuable resource, but your most expensive one (and there is a difference). That makes them your biggest investment altogether. Great leaders...
Jul 18, 2018 | Responsive Website Design, Small Biz, Target Marketing, Websites
There are many reasons to have a website—advertising your business hours, showing off your new menu and displaying the most recent projects you’ve tackled. One of the most practical reasons to have a website is to get new leads. If your website is not optimized for...
Jul 11, 2018 | Branding, Entrepreneurs, Marketing, Small Biz
You can have wonderful customer service, a fabulous product and the best prices in your industry, but if you don’t have brand awareness, your business is built to fail. While there are many traditional ways to cultivate brand awareness, trying something different can...
May 16, 2018 | Employees, Entrepreneurs, Management, Privacy Policies, Small Biz, Startup
While major corporations suffering data breaches make the front page of the paper and spend millions fixing the damage, small businesses experiencing the same breaches can experience even more damage without generating a single headline. While Target can absorb the...
