Mar 18, 2020 | Marketing Trends, Social Media, Target Marketing
Social media has become an invaluable tool for countless businesses of every size and type. Striking the perfect balance of neither overloading your customers’ feeds nor posting too infrequently can be tricky, however. How often should your business post on social...
Jul 18, 2018 | Responsive Website Design, Small Biz, Target Marketing, Websites
There are many reasons to have a website—advertising your business hours, showing off your new menu and displaying the most recent projects you’ve tackled. One of the most practical reasons to have a website is to get new leads. If your website is not optimized for...
Jun 6, 2018 | Customer Service, Management, Target Marketing
Customers today are different than the customers of 10 or 20 years ago. Beyond basic email newsletters, today’s consumers want tracking, personalization and thoughtful communications from your brand. While the most viral customer experience changes like virtual...
Sep 13, 2017 | Boosting Facebook Posts, Branding, Content Marketing, Digital Marketing, Entrepreneurs, Marketing, Marketing Stats, Startup, Target Marketing
Boosting your small business revenue and brand recognition is critical to your success, but it’s impossible to do those things without effective small business marketing. Whether you’re a small mom-and-pop shop looking to move your advertising online or a start-up...
Aug 24, 2017 | Blogging, Communication, Digital Marketing, Entrepreneurs, Facebook, Marketing, Small Biz, Target Marketing
Live video streaming is one of the hottest trends for small businesses and major brands. It is an incredibly powerful tool for connecting with your audience, boosting engagement and finding new customers. However one major question arises: how do you get started...
Jul 31, 2017 | Branding, Entrepreneurs, Marketing, Marketing Stats, Sales, Small Biz, Startup, Target Marketing
As a consumer, in-store and online shopping can be pretty overwhelming, especially if you’re faced with endless choices. As a business or brand owner, have you considered the notion that you may actually be losing business by offering your customers too many options?...
