“The human brain processes images 60,000 times faster than it processes words, making the logo the most crucial resource a business owner can leverage to efficiently and effectively capture their target audience, both new and old.” – Sarah Koch, SK Creative Solutions
Defining your target audience is the most important step after developing your business idea. What product or service do you want to offer, and who would be interested in it?
If April showers bring May flowers, then that means it’s time to start thinking about your summer marketing strategy. If you have a small business and are looking for ways to take advantage of warmer weather with your marketing plans but don’t have a monster budget, look no further. We’ve […]
With every voicemail you leave, e-mail you write or social media post you share, you pick a voice. How much thought are you putting into the voice that you choose to represent your brand? Sometimes the simplest concepts are overlooked, which is why it is important to go back to […]