Nov 3, 2021
Earlier this year, we published a blog post outlining four common myths pertaining to Facebook advertising. Facebook advertising is an effective method to increase your online reach and grow your audience, but only if you take the time to ensure you are following the...
Oct 27, 2021
Are you looking for ways to grow your brand and your audience on Instagram? If your business sells specific products and physical items, you should strongly consider giving Instagram shoppable posts a chance. Rather than simply promoting your products on the platform,...
Oct 20, 2021
Customer experience has always been a high priority for small and large businesses alike. To stick out from a multitude of competitors, we must stay creative and look for new ways to appeal to our customers’ needs. As a result, new customer service trends will...
Oct 13, 2021
While some believe print marketing materials are out of fashion, they are still proven to be effective. In research completed by Finances Online in 2021, 92% of 18 to 23-year-olds still say they prefer reading print over digital content, and 82% of consumers say they...
Oct 6, 2021
When considering branding, many small businesses focus on visuals like fonts, colors, and logo design choices. While these are important factors that shape your brand, it’s important to keep your brand voice in mind as well. What is brand voice, and how can you make...
