Feb 14, 2018
Creating content without a clear call to action at the end is like leaving for a road trip without setting a destination—you might end up getting the result you’re after, but there’s a good chance it’ll take you a lot longer to get there. The Basics of a Call to...
Feb 7, 2018
Have you noticed that the terms “small business” and “local business” are often used interchangeably? Many people, including entrepreneurs, assume that the roots of a successful small business are always found in the surrounding community. While that does happen,...
Jan 31, 2018
Some business owners are calling it Facebook Armageddon. Others are calling it a much-needed overhaul of how Facebook presents content to users throughout the world. What are we calling it? Time to adjust how your business is communicating with your customers. What Is...
Jan 24, 2018
Does your measure of success for content marketing look something like this? You purchase a $50 advertisement on Facebook encouraging people to purchase tickets to an upcoming event. After reaching 5,000 consumers in organic and paid reach, you’ve sold 200 tickets....
Jan 18, 2018
We’ve got some great news for you—social media marketing isn’t going anywhere! From new technologies becoming mainstream to users interacting with social media content in exciting ways, there are many social media trends to look forward to in 2018. Augmented reality...
