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The Science behind Building an Effective Landing Page

The Science behind Building an Effective Landing Page

Nov 20, 2019 | Advertising, Content Marketing, Digital Marketing, Uncategorized

Building an effective landing page, one that delivers conversions, comes down to a precise science. The way the page is laid out, the way the copy reads and what information is included on the page all play an important role for converting the reader into a...
Myth: The More You Spend on Advertising, the More Business You’ll Get

Myth: The More You Spend on Advertising, the More Business You’ll Get

Jan 2, 2019 | Advertising, Branding, Content Marketing

It’s a new year, and many businesses are resolving to finally improve their bottom line by investing heavily in advertising and marketing. However, one of the biggest mistakes that many small businesses make is blindly throwing money at advertising and expecting it to...

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