Sep 7, 2017 | Blogging, Branding, Entrepreneurs, Marketing, SEO, Small Biz, Social Media
Many small business owners without much SEO experience worry about their website slipping in rankings if they duplicate content or post outside content. The myth that content should only be posted on your own website is pervasive and rooted in misconceptions about how...
Aug 24, 2017 | Blogging, Communication, Digital Marketing, Entrepreneurs, Facebook, Marketing, Small Biz, Target Marketing
Live video streaming is one of the hottest trends for small businesses and major brands. It is an incredibly powerful tool for connecting with your audience, boosting engagement and finding new customers. However one major question arises: how do you get started...
May 3, 2017 | Blogging, Content Marketing, Small Biz
Recently on our blog, we discussed the marketing myth that in-house marketing saves you time and money. While outsourcing content marketing is far more cost-effective, many companies still grow frustrated when they realize that finding great content writers isn’t as...
Apr 28, 2017 | Blogging, Digital Marketing, Entrepreneurs, Marketing Stats, Startup
Analytics, analytics, analytics, oh my! Understanding where your website statistics come from can go a long way in tracking the effectiveness of a marketing or advertising campaign. When you examine what your visitors are responding to on your website, it helps you...
Apr 21, 2017 | Blogging, Boosting Facebook Posts, Branding, Communication, Content Marketing, Digital Marketing, Facebook, Marketing Stats, Small Biz, Social Media
It’s no secret that visual content on social media can drastically improve user engagement. A stunning photo is going to stop you in the tracks of your speedy scrolling far sooner than an extended rant in plain text would (unless you live for that kind of thing on...
Mar 15, 2017 | Blogging, Content Marketing, Digital Marketing
The need for small businesses to implement a digital marketing strategy is more critical than ever before. Business blogging is an effective way to drive traffic to your website, boost your credibility and generate new leads based on that trust. However, as a small...
