Aug 16, 2018 | Customer Service, Facebook, Social Media
Social media can be a double-edged sword for business owners. While you get an unparalleled opportunity to engage with customers, that means you will engage with both happy and unhappy customers. When you see negative social media comments, it’s tempting to fire off a...
Jun 6, 2018 | Customer Service, Management, Target Marketing
Customers today are different than the customers of 10 or 20 years ago. Beyond basic email newsletters, today’s consumers want tracking, personalization and thoughtful communications from your brand. While the most viral customer experience changes like virtual...
May 2, 2018 | Customer Service, Digital Marketing, Marketing, Marketing Trends, Social Media
Facebook Live is a powerful tool for engaging with your current customers and Facebook fans. Over the past year, Facebook Live has exploded in popularity for one simple reason—it gets real results. If you’re interested in taking your marketing to the next level, you...
Mar 14, 2018 | Customer Service, Facebook, Marketing Trends, Mobile Websites
If a picture is worth one thousand words, how many words do social media users throughout the world generate every day on Pinterest, Facebook, Instagram and Snapchat? AI and image recognition are just two of the new forms of technology that will change social media...
Mar 6, 2018 | Customer Service, Marketing Trends, Mobile Websites, Responsive Website Design
How long does your website take to load? At Amazon.com, an in-house study found that a 100-millisecond delay could lead to a revenue drop of one percent. Websites that have a slow loading speed experience both decreased user satisfaction and lower revenue per user....
Feb 7, 2018 | Customer Service, Entrepreneurs, Small Biz
Have you noticed that the terms “small business” and “local business” are often used interchangeably? Many people, including entrepreneurs, assume that the roots of a successful small business are always found in the surrounding community. While that does happen,...
