Dec 23, 2019 | Content Marketing, Customer Service
These days, potential customers can simply Google their latest dilemma and be presented with countless businesses who promise they’re the best at solving said dilemma. How does one stick out under these circumstances? Establishing your legitimacy online is a great way...
Aug 21, 2019 | Customer Service, Digital Marketing
How often does your target audience hear from you online? Do you only grace their inboxes when you have a sale, or do you regularly reach out to educate and entertain? Do you post interesting and eye-popping content on your social media platforms multiple times a...
Aug 16, 2018 | Customer Service, Facebook, Social Media
Social media can be a double-edged sword for business owners. While you get an unparalleled opportunity to engage with customers, that means you will engage with both happy and unhappy customers. When you see negative social media comments, it’s tempting to fire off a...
Jun 6, 2018 | Customer Service, Management, Target Marketing
Customers today are different than the customers of 10 or 20 years ago. Beyond basic email newsletters, today’s consumers want tracking, personalization and thoughtful communications from your brand. While the most viral customer experience changes like virtual...
May 2, 2018 | Customer Service, Digital Marketing, Marketing, Marketing Trends, Social Media
Facebook Live is a powerful tool for engaging with your current customers and Facebook fans. Over the past year, Facebook Live has exploded in popularity for one simple reason—it gets real results. If you’re interested in taking your marketing to the next level, you...
Mar 14, 2018 | Customer Service, Facebook, Marketing Trends, Mobile Websites
If a picture is worth one thousand words, how many words do social media users throughout the world generate every day on Pinterest, Facebook, Instagram and Snapchat? AI and image recognition are just two of the new forms of technology that will change social media...
