Businesses of every size worry about attracting new customers to grow their revenue. While this is a good thing, it can also shift attention away from one of the other most critical tools that you already have to grow your revenue—your current customers. Loyal...
It’s only natural to think about acquiring new customers when brainstorming ways to increase sales. Customer acquisition equals revenue growth, right? This is true, but many businesses are missing out one key detail here. If you spend too much time and energy...
Negative online reviews or comments are a major concern for business owners. Today, a company’s reputation is largely based on online reviews, and an unfavorable review can be disastrous. Unfortunately, it’s impossible to avoid negative feedback. No matter how...
If you have mastered the art of attracting new customers to your small business the next step is to convince them to keep coming back. Despite its importance, retention is often overlooked in favor of acquisition. That said, for easier business growth and more...
Customer experience has always been a high priority for small and large businesses alike. To stick out from a multitude of competitors, we must stay creative and look for new ways to appeal to our customers’ needs. As a result, new customer service trends will...
As cliché as it may sound, you never get a second chance to make first impressions. That’s why it’s critical to ensure all phone communications are a representation of the professional image you have worked hard to build since your business was founded. Luckily, small...
