As you scroll down your social media feeds, you’ve probably realized that a big chunk of the content in front of you is from businesses trying to convince you that their product is worthy of your attention. The issue a lot of these businesses have is that they’re...
It has now been over a month since the spread of COVID-19 resulted in a national emergency declaration. While some states are now gearing up to reopen, it is safe to say that others will need to practice sheltering in place and/ or social distancing through at least...
Spring is finally here! That means it’s time to do a little spring cleaning. Just as you dust off your shelves or clean your closet out, there are several things you can do to refresh your digital appearance as well. Here are just a few ideas. Refresh Your Profile...
Building an effective landing page, one that delivers conversions, comes down to a precise science. The way the page is laid out, the way the copy reads and what information is included on the page all play an important role for converting the reader into a...
First thing’s first, what is a podcast? For those of you still learning, a podcast is a series of videos or audio recordings that online users can download or view in order to learn more about a specific topic. What makes podcasts so valuable, is that if they’re...
How often does your target audience hear from you online? Do you only grace their inboxes when you have a sale, or do you regularly reach out to educate and entertain? Do you post interesting and eye-popping content on your social media platforms multiple times a...