May 18, 2022
If you have mastered the art of attracting new customers to your small business the next step is to convince them to keep coming back. Despite its importance, retention is often overlooked in favor of acquisition. That said, for easier business growth and more...
May 11, 2022
It’s important to get your social media photo size right no matter what platform you’re using— both the aspect ratio and the size in pixels. Beyond preventing stretching or pixelation of your images, it ensures any words and captions don’t get cut...
May 4, 2022
Every business needs a set of essential print marketing materials in their toolkit. Whether you choose to hang up flyers locally or include “thank you” cards in a shipping container, marketing resources help spread awareness. In addition, they turn viewers into...
Apr 27, 2022
Spring Cleaning: Hard Work, Big Payoff Experts recommend businesses evaluate and fine-tune their content marketing approach annually— but the best time to reassess your marketing plan is anytime you think it’s not working. Even if you did an analysis in 2021, if...
Apr 20, 2022
As a consumer on Facebook, you see ads all the time— but what determines which ads get aired? The platform has rules to make sure ads meet their standards, and they’re strictly enforced. You may find your Facebook ad was rejected and not understand why— but...
