Nov 12, 2020 | Instagram, Social Media
With more than 1 billion users, Instagram presents business owners with a tremendous opportunity to reach new customers and grow their brand. Instagram is particularly popular with younger consumers as 75% of people between ages 18 to 24 use the platform and 57% of...
Jul 20, 2020 | Marketing Mistakes, Social Media
Social media marketing is something that virtually every business is doing these days. Some do a better job at taking advantage of this powerful marketing tool than others, however. Stand out from the crowd and maximize your business’ chances of making a positive...
Jun 23, 2020 | Marketing Trends, Social Media
Social media is for more than just socializing. Over the years, it has become a great way for businesses to connect with and attract more customers. However, building an engaged audience doesn’t happen overnight, and certainly not by coincidence. What are some steps...
Mar 18, 2020 | Marketing Trends, Social Media, Target Marketing
Social media has become an invaluable tool for countless businesses of every size and type. Striking the perfect balance of neither overloading your customers’ feeds nor posting too infrequently can be tricky, however. How often should your business post on social...
Mar 4, 2020 | Content Marketing, Digital Marketing, Email Marketing, Social Media
Spring is finally here! That means it’s time to do a little spring cleaning. Just as you dust off your shelves or clean your closet out, there are several things you can do to refresh your digital appearance as well. Here are just a few ideas. Refresh Your Profile...
Jan 22, 2020 | Content Marketing, Social Media
Internet marketing has changed a lot over the past few years. While quality static content alone was a safe means to build a strong reputation, there is now a much larger emphasis on interactions with an active audience. This rapid shift has caused several...
