Mar 3, 2021 | Branding, Social Media
Social media is a powerful tool for businesses of every size looking to market directly to their target audiences and attract new customers. However, beyond the actual content that you are posting every day, your social media profiles are an extension of your brand....
Dec 22, 2020 | Boosting Facebook Posts, Social Media
Boosting Facebook posts and pages allows companies to better reach their specific target audiences. Is your business a real estate agency, trying to get more visibility in the Baltimore area, for example? If so, you could boost your Facebook page, or a post about a...
Nov 12, 2020 | Instagram, Social Media
With more than 1 billion users, Instagram presents business owners with a tremendous opportunity to reach new customers and grow their brand. Instagram is particularly popular with younger consumers as 75% of people between ages 18 to 24 use the platform and 57% of...
Jul 20, 2020 | Marketing Mistakes, Social Media
Social media marketing is something that virtually every business is doing these days. Some do a better job at taking advantage of this powerful marketing tool than others, however. Stand out from the crowd and maximize your business’ chances of making a positive...
Jun 23, 2020 | Marketing Trends, Social Media
Social media is for more than just socializing. Over the years, it has become a great way for businesses to connect with and attract more customers. However, building an engaged audience doesn’t happen overnight, and certainly not by coincidence. What are some steps...
Mar 18, 2020 | Marketing Trends, Social Media, Target Marketing
Social media has become an invaluable tool for countless businesses of every size and type. Striking the perfect balance of neither overloading your customers’ feeds nor posting too infrequently can be tricky, however. How often should your business post on social...
