Sep 7, 2016
Many sign-up forms and opt-in opportunities used today are industry specific. For example, a pop-up box asking you to sign up for a newsletter while you’re in the middle of reading something can be very annoying. However, if that pop-up box is offering you...
Aug 24, 2016
Writer and communications strategist Claire Propsting gives advice on small business communications strategy in our four-part blog series. We talked social media and what it can do for your small business last time. Now, let’s dive into content and content marketing....
Aug 17, 2016
“The human brain processes images 60,000 times faster than it processes words, making the logo the most crucial resource a business owner can leverage to efficiently and effectively capture their target audience, both new and old.” – Sarah Koch, SK Creative...
Aug 10, 2016
Writer and communications strategist Claire Propsting gives advice on starting and maintaining a small business communications strategy in our four-part blog series I talk to a lot of small business owners. They all came to entrepreneurship for different reasons. They...
Aug 3, 2016
Despite many online project management tools and business-related chat programs, email still reigns supreme as a method of professional communication. It can be surprising, then, that we often struggle in conveying emotionally intelligent messages when using this...
